Datar Besan Chakki Fresh gram flour in a 1 kg pack, labelled premium quality, for pakodas, bhajis, laddus, batters and Indian snacks.
Datar besan comes in a glossy pillow pack with a soft pink upper half and a green vegetarian dot in the corner. A smiling chef cartoon tops the red Datar logo, and the words Besan Chakki Fresh are printed below in bold brown capitals. The lower half of the pack is a photo spread of split yellow chana dal, golden besan sweets and fried dumplings, with a red Premium Quality star and the 1 kg weight beside the words Gram Flour. A strip along the bottom reads Best for tastier laddus, pakodas and farsan items, with the Arabic name above it. Lifestyle photos show the pack next to a heap of crisp onion pakoras with green chillies on paper, and beside soft round flatbreads on a board. As general background, gram flour, or besan, is commonly described as a pulse flour ground from chana dal and a staple of cooking across the Indian subcontinent. Commonly, sift it before making batter to break up lumps.
